Impact of piracy on movie and music industry of UK Dissertation

Impact of piracy on movie and music industry of UK - Dissertation Example This "Impact of piracy on movie and music industry of UK" work research if the piracy killing this industry. . It is estimated that in the year 2008 almost 40 billion songs were illegally downloaded from the internet (Vandiver, Bowman and Vega, 2008). Every year 95 percent of the songs are downloaded without payment and referring to the copyright owner of the songs and movies (Vandiver, Bowman and Vega, 2008). In recent years the sales of the CD have skyrocketed and the blame has been placed upon Peer to Peer (P2P) file sharing of songs. Internet has become one of the most celebrated democratising medium (Meissner, 2012) that renders traditional individual gatekeepers who controlled the access of information to the traditional media but also allows greater choice of information (Meissner, 2012). Audience have a greater choice for viewing a movie which has been released lately without the fear of being supervised by the gatekeepers. Prior to the internet, Movie viewing was only availa ble through movie theatres, DVD and cable television network. The availability was finite and certain movies were not released in certain countries (Meissner, 2012). Ethics and value have changed and the consumer perception on audio visual piracy has changed. There has been a significant increase in the rise of digital piracy which reflects that consumer attitudes does not always translate into purchase intentions even though unauthorized downloading of music and piracy is prohibited (Vida et. al., 2012). 2.2 Purpose of the study The main purpose of the study is to analyze the impact of piracy on the UK movie and music industry. The study will also analyze the damage caused by file sharing and piracy on these industries and ethical values of the consumers. The study will also emphasize on the consumer attitude towards audio visual piracy and violation of copyright act. 2.3 Research Objectives The objectives of this research study are ascertained in line with the purpose of the st

Research Proposal on Blood Donation Example | Topics and Well Written Essays - 750 words

On Blood Donation - Research Proposal Example an individual who is in need of a blood transfusion, approximately 41000 donations are required on a daily basis and there is need for there to be a blood reserve in case of an emergency (American Red Cross). Unfortunately, there are blood donation shortages leading to a blood shortage throughout the country. This proposal addresses the problem of blood donation shortages and how it can be addressed. There is lack of adequate research in existing literature dealing with the concept of blood donation. In fact, existing literature has not shown the need for further research as studies conducted mainly address the major reasons affecting individual’s willingness to donate blood. The research study needs to be conducted to address the reasons behind the blood shortages in the US and how they can be addressed. Although past studies have concentrated on some of factors affecting individuals’ motivation to donate blood, they have failed to concentrate on how incentives can positively influence their decision to donate blood (Hough 67). The study raises issues about offering economic incentives to encourage individuals to donate blood and some of the major reasons why individuals fail to donate blood. Various factors influence blood donation decisions including incentives, health concerns and the effects on the donor. Offering incentives is likely to have a positive impact on blood donation since it motivates individuals a higher number of individuals to donate blood. According to this theory, intentions are the major antecedents to behavior. Intention is the then paves the way for attitudes, perceived behavioral control and subjective norms. This model has been supported by a number of studies that have found that model accounts for 39 percent and 27 percent of the variance in intentions and behavior respectively. In the current study, the model can be used to explain the variance in blood donation between 31 percent and 72 percent and between 54 percent and 56